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CUSTOMER COGNITION

HumanTech
Research

Through our reports you'll get to know your customers personally. How they think, how they make choices and what truly matters to them when it comes to Web3 usage.

We deliver

In-depth sociology studies of human behavior in Web3 and AI, what people think & feel.

User psychology, trust, reactions to advertising, and community engagement patterns.

Turing human response data into clear actions,  that ​are relevant for your growth strategy.

Who we are

Anastasiia Bulatova

Psychologist, Samara State University, Digital & Video Producer

Qualitative Research Leader

Denis Lelin

Sociologist, Moscow State University, Marketing & Product Strategist.

Quantitative Research Leader

GET NEWS ABOUT OUR NEXT RESEARCH

OUR NEXT RESEARCH REPORT WILL REVEAL CREDIBILITY TO INFORMATION SOURCES IN CRYPTO SPACE

1000 respondents passed the survey

30 in-depth interviews

104 open sources of data analysed

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©2025 HumanTech Research

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